International Startup Incubation

NexTech Academy – Workplace AI Class

Nine sessions on market insight, product and marketing automation, process integration, BI dashboards and smart recruiting.

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Overview

Centered on enterprise AI use and data-driven decisions, the course builds an AI application mindset and transformation framework from market insight and product innovation to marketing and operations. Case analysis, AI tools and planning methods help companies spot where to adopt AI, refine decision flows and organization, and build sustainable competitive advantage and smart operations.

Syllabus

L1 Market trend research and consumer behavior analysis; L2 Turning ideas into products with AI; L3 Automating marketing and sales; L4 A new view of process automation: documents and systems working together; L5 A visual revolution in decisions: real-time AI insight into operations through BI; L6 From data to strategy: how AI guides a company to blue-ocean markets; L7 Smart recruiting: automated candidate screening; L8 Data integration and better decisions: seeing the whole picture of company information; L9 AI-driven organization in practice.

Instructor

鄒昆廷, associate director of digital transformation at 朋昶數位, focuses on digital transformation, AI applications and process-automation analysis; has long helped companies adopt AI and plan transformation, using practical tools and cases to raise operating efficiency and competitiveness.

Who it is for

SME owners; mid- and senior managers and core staff; companies that want to adopt AI tools and refine processes but do not know where to start or keep hitting obstacles.

Course features

  1. AI adoption strategy and application blueprint

    Find where AI adds most value and plan a transformation path that can be carried out.

  2. Data-driven market insight and growth decisions

    Use AI to analyze market trends and customer behavior, raising decision quality and competitive edge.

  3. Product innovation, marketing and operations upgraded together

    Use generative AI and process automation to speed product development, marketing conversion and operations.

  4. An AI-driven organization with lasting transformation capability

    Build an AI-use culture and governance mindset so the company can keep growing and innovating.

How to register

Registration and fees follow each intake’s announcement; you can ask the contact team first.

About this information

Taken from the course page on the National Innovation and Entrepreneurship Association's current website (captured 2026-09-25); the organizer's announcements take precedence.

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